Oculus Connect 5

More often than not, the VR industry talks about the future of the tech, but not about it’s immediate value. For Oculus Connect 5, we wrote the brief for the entire event and used the strategy line ‘Celebrate the last five. Believe in the next five.’ as our guiding principle. This allowed us to pay homage to the VR pioneers of the last five years, but also look forward to an even more hopeful, mainstream five years for the medium.

To answer the brief, we developed a highly conceptual ‘Made in VR’ approach to the entire event design and created an opening film that starred some of the most inspiring voices in the industry.

Event Opening Film

Event Sizzle Real

Pre-event Social Films

Identity - Made in VR

The event’s design language was created entirely in VR. Instead of just alluding to the potential of VR as a medium, our event design embodied it entirely. From the logo to way finding to on-stage graphics, each element was carefully crafted in the virtual world, then brought into this one.

Event Guidelines

OC5 Making of - Film